Solo founders and small teams deciding what deserves a first build.
Before the MVP
Validate a startup idea with market evidence.
Find people already describing the pain, where they gather, and whether the problem sounds urgent enough to act on.
You have a problem hypothesis, but interviews and a landing page still feel premature.
A grounded build, interview, or reframe decision backed by source-linked public conversations.
Workflow
From hypothesis to a useful next move.
State the bet
Describe the product, customer, and pain in plain English. No keyword research required.
Search the market
usewant.com finds relevant Reddit communities, posts, and comments, then qualifies the evidence.
Choose the next test
Use repeated pains, buyer language, and missing proof to decide what to build or ask next.
Evidence to look for
Strong proof is specific and repeated.
- Repeated problem descriptions
- Commercial and switching intent
- Communities where the pain appears
- Exact language for interviews and positioning